Marketing Manager

Join a growing B2B technology organization seeking a hands-on Marketing Manager to drive lead generation, brand awareness, and pipeline growth across industrial and technical markets. This role blends strategy and execution, partnering closely with Sales, Product Management, and leadership to deliver measurable marketing results.

What You'll Do

• Develop and execute integrated marketing campaigns across email, digital advertising, social media, website, and events.
• Drive demand generation efforts through email marketing, lead nurturing, paid search, LinkedIn campaigns, SEO, and account-based marketing initiatives.
• Create compelling content including case studies, product collateral, sales presentations, website copy, and customer success stories.
• Manage marketing automation, CRM integration, audience segmentation, and lead management processes.
• Track campaign performance and marketing ROI using analytics tools and dashboards, making data-driven recommendations for improvement.
• Support trade shows, webinars, industry events, and sales enablement initiatives.
• Leverage AI and emerging technologies to improve productivity, campaign execution, and marketing effectiveness.

What We're Looking For

• 3+ years of hands-on B2B marketing experience.
• Experience executing digital marketing campaigns that generate qualified leads and support sales growth.
• Knowledge of CRM and marketing automation platforms (Salesforce, Pardot, HubSpot, Marketo, or similar).
• Experience with Google Ads, LinkedIn marketing, SEO, email marketing, and website optimization.
• Strong content creation, communication, project management, and analytical skills.
• Ability to translate technical concepts into compelling business-focused messaging.
• Comfortable working independently in a fast-paced, collaborative environment.
• Preferred Experience Manufacturing, industrial technology, enterprise software, automation, or other technical B2B industries.
• Account-based marketing (ABM).
• Marketing analytics and performance reporting.
• Graphic design, video creation, or website content management.
• Why You'll Love This Role High visibility with executive leadership.
• Opportunity to directly impact revenue and pipeline growth.
• Broad ownership across digital marketing, content, automation, analytics, and strategic initiatives.
• Collaborative team environment with significant growth potential.
• Onsite 5 days/week in Plymouth, MN