Sales Representative

Position: Sales Representative

Company: Custom Cup Factory Inc.

Location

City of Industry, California

Employment Type: Full-Time, Non-Exempt

Compensation:

• $24 - $30 per hour (base pay)
• Uncapped sales commission based on individual sales performance.
• Quarterly performance bonus based on individual and company performance.
• Eligible employee benefits, where applicable, in accordance with Company policy.
• Paid training.

Job Overview

We are seeking a motivated, results-driven Sales Representative to join our team. The ideal candidate has previous sales experience, strong communication skills, and the ability to identify new business opportunities, build lasting customer relationships, and drive sales growth.

In this role, you will be responsible for reaching out to prospective customers, developing new accounts, following up with leads, and maintaining relationships with existing clients. You will work with business owners, restaurants, cafés, beverage shops, and other commercial customers to understand their needs and recommend suitable products.

The ideal candidate is proactive, organized, dependable, and comfortable taking the initiative to generate new business through phone calls, emails, referrals, and other outreach methods. B2B sales experience is strongly preferred.

Key Responsibilities

• Develop new business: Identify, contact, and pursue potential customers through cold calls, emails, referrals, networking, and other sales outreach methods.
• Build customer relationships: Establish and maintain strong relationships with business owners, restaurants, cafés, beverage shops, and other commercial clients.
• Manage sales opportunities: Follow up consistently with prospects, track leads, and move opportunities forward to close sales.
• Understand customer needs: Ask questions, identify customer requirements, and recommend appropriate products and solutions.
• Prepare quotes and orders: Assist customers with pricing inquiries, quotations, product information, and order follow-ups.
• Maintain customer accounts: Build long-term relationships with existing customers and identify opportunities for repeat business and account growth.
• Track sales activities: Maintain accurate records of customer interactions, leads, follow-ups, quotes, and sales opportunities.
• Achieve sales goals: Work toward established sales targets and contribute to the company's overall growth.
• Collaborate with the team: Coordinate with internal team members to support customer service, order processing, and a positive customer experience.

Qualifications and Requirements

• Previous sales experience is required.
• B2B sales experience is strongly preferred.
• Demonstrated ability to identify and develop new business opportunities through proactive outreach.
• Strong follow-up skills and the ability to maintain consistent communication with prospective and existing customers.
• Comfortable initiating conversations with new customers and building professional relationships.
• Excellent verbal and written communication, listening, and negotiation skills.
• Ability to understand customer needs and recommend suitable products.
• Strong organizational skills, attention to detail, and the ability to manage multiple leads and customer accounts simultaneously.
• Self-motivated, goal-oriented, dependable, and able to work independently as well as collaboratively.
• Proficient in email, spreadsheets, and customer management or sales tracking tools.
• Experience in food-service packaging, disposable products, restaurant supplies, or wholesale distribution is a plus.

Ideal Candidate

The ideal candidate is a proactive salesperson who enjoys connecting with people, finding new business opportunities, and building long-term customer relationships. You should be comfortable with outbound sales, persistent follow-up, and managing the sales process from initial contact through order placement.

We value candidates who take ownership of their work, communicate professionally, stay organized, and are motivated to grow sales and develop new customer accounts.

Career Growth Opportunities

Custom Cup Factory, Inc. is committed to developing high-performing sales talent. Qualified Sales Representatives may have opportunities for advancement to Senior Sales Representative, Account Executive, Sales Manager, or Regional Sales Manager based on performance, leadership ability, business needs, and demonstrated results.

Why Join Custom Cup Factory?

• Growing U.S. manufacturer and distributor of foodservice packaging.
• Opportunity to work directly with a growing U.S. manufacturer and build long-term customer relationships.
• Competitive compensation with commission opportunities.
• Career growth and leadership development.
• Collaborative team environment.
• Opportunity to work with customers nationwide.
• Paid training.
• Long-term career advancement.

Equal Employment Opportunity

• Custom Cup Factory, Inc. is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by applicable federal, state, or local law.

Pay: $24.00 - $30.00 per hour

Work Location: In person