Marketing Coordinator

ABOUT RTR

RTR Vehicles is an OEM+ Ford performance brand founded by Vaughn Gittin Jr. We build and sell Mustang RTR and Bronco RTR vehicles, plus aftermarket parts and merch, through Ford dealers, direct to consumer, and international partners. Our customers are enthusiasts.

They can smell fake from a mile away, so the marketing has to be real.

THE JOB IN SHORT

You keep marketing moving. Requests come in, launches need assets, emails need building, product pages need updating, and somebody has to make sure it all gets done and gets done right. That's you.

You're the person who builds, publishes and follows up, so the Marketing Manager can focus on strategy and decisions.

It's a fast, hands-on seat. You'll touch email, web, photography, dealer materials and events in the same week, and you'll learn how a performance vehicle brand actually gets to market.

WHAT YOU'LL DO

· Run the request queue. Log incoming marketing requests in Monday.com, track status and deadlines, and follow up with teammates and outside partners until things are delivered.

· Support launches. Build asset checklists for vehicle, product and merch launches. Chase missing assets, and confirm everything is in place before go-live.

· Build emails and flows. Build campaigns in Klaviyo from approved copy, set up sign-up forms and flows for events and promos, QA before send, and troubleshoot automations that break.

· Keep the website current. Write and edit product descriptions, update product pages in Shopify, and build landing pages (copy and forms). Check stock status and ETAs, and flag it when we're running promotion on something we can't ship.

· Shoot and edit. Photograph products and merch (white background and lifestyle), edit the images, and turn out simple graphics and templates when the timeline is tight.

· Support dealer marketing. Put together dealer-facing materials, spotlights, communications and asset packs, and help create vehicle addendums.

· Help with events. Capture photos and content at RTR events and support marketing coordination for activations.

· Pull the numbers. Pull weekly performance from Google Analytics, Klaviyo, Shopify and Triple Whale, track merch sell-through, and keep our dashboards current.

· Watch customer feedback. Approve product reviews and make sure customer service is answering product Q&A.

· Back up the team. Pitch in on social, PR and agency coordination when needed.

WHAT WE'RE LOOKING FOR

· 3 to 5 years in marketing, e-commerce or a similar coordination role (strong entry-level candidates will be considered)

· Organized, reliable and a natural follow-up person. You don't let things sit in an inbox

· Clear writing, with an eye for detail and typos

· Working knowledge of Shopify and email platforms (Klaviyo is a plus)

· Comfortable with a camera and basic photo editing (Lightroom, Photoshop or similar); Canva or Adobe a plus

· Comfortable in a tool like Monday.com, and with spreadsheets and basic reporting

· A real interest in cars. Mustang, Bronco, drifting or the enthusiast scene is a big plus

· Okay with a fast pace, shifting priorities and occasional weekend event work

WHAT WE OFFER

· 401(k)

· Health insurance or healthcare FSA, plus vision and dental

· Short-term disability; life insurance available

· 80 hours of PTO in year one, plus company holidays

TO APPLY

Send your resume and a link to or a few samples of your work (photos, emails, product pages, anything you built). Samples beat cover letters.

Pay: $50,000.00 - $60,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Employee discount
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Work Location: In person