Product Marketing Manager

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Job Description

Job Description

VMware @ Broadcom is looking for a seasoned product management and marketing expert responsible for driving the ANS (Application Networking and Security) Division's security and application delivery products.

You will be working to evangelize, insert, and expand VMware’s Firewall, Advanced Threat Prevention, and Avi Load Balancer Products with customers, identify use cases and insertion strategies, drive marketing campaigns, and build messaging and go-to-market collateral. You will be deeply engaged with managed IaaS service providers, telecom & mobile providers, and mid-market enterprise segments.

This ANS product team is a fast-paced start-up environment where the successful candidate will wear many hats. You’ll be part of a dedicated and passionate team that thrives on the culture of open communication, thoughtful innovation, enhanced productivity, teamwork, and customer success.

Core Responsibilities

• Engage closely with sales teams and ANS product sales as well as customers across multiple segments (including managed IaaS providers, telecom/mobile providers, and mid-market enterprises)
• Work closely with product and engineering teams for customer requirements, feature prioritization, deployment simplification, and rapid consumption.
• Produce marketing and messaging collateral (white papers, videos, blogs) on the technical and business value of the ANS portfolio based on the target audience
• Represent Broadcom at events (VMUG, Explore), customer briefings, and analyst engagements
• Equip sales teams with high-impact collaterals: battlecards, pitch decks, solution briefs, and objection handling guides
• Create blogs, whitepapers, webinars, and customer-facing assets to clearly articulate product capabilities and unique value propositions
• Gather customer, field, and analysts' feedback to help drive product differentiation
• Track industry trends in the security space and translate them into messaging
• Develop customer case studies and testimonials to build customer proofpoints and accelerate sales cycles

Required Skills

• Thorough knowledge of network security - Firewall, IDS/IPS, Hybrid Mesh Firewall, Malware Prevention, NTA/NDR
• Deep understanding of the service provider and mid-market enterprise customer segment
• Articulate and ability to deliver an impactful message to sales teams, customers, and partners
• Speaking experience on industry forums and conferences
• Experience in outbound and inbound product management, marketing, and business development

Experience/Education:

Bachelor's degree preferred. Relevant year's experience in lieu of a degree may be considered.

12+ years related experience required

Compensation and Benefits

The annual base salary range for this position is USD To USD

As a valued member of our team, you'll be eligible for a discretionary annual bonus and the opportunity to receive not only a competitive new hire equity grant, but also annual equity awards, connecting your success directly to the company's growth. All subject to relevant plan documents and award agreements.

Broadcom offers a competitive and comprehensive benefits package

• Medical, dental and vision plans, 401(K) participation including company matching, Employee Stock Purchase Program (ESPP), Employee Assistance Program (EAP), company paid holidays, paid sick leave and vacation time.
• The company follows all applicable laws for Paid Family Leave and other leaves of absence.
• Broadcom is proud to be an equal opportunity employer.
• We will consider qualified applicants without regard to race, color, creed, religion, sex, sexual orientation, national origin, citizenship, disability status, medical condition, pregnancy, protected veteran status or any other characteristic protected by federal, state, or local law.
• We will also consider qualified applicants with arrest and conviction records consistent with local law.
• If you are located outside USA, please be sure to fill out a home address as this will be used for future correspondence.