Digital Marketing coordinator in Dental office

Job Overview

As a Digital Marketing Coordinator in a dental office, you’ll build and manage digital campaigns that help patients discover the practice, understand its services, and take the next step toward care. You’ll coordinate content, advertising, website updates, and performance reporting while keeping information clear, accurate, and consistent.

Your impact

By improving how people find and engage with dental services online, your work helps prospective patients make informed choices and supports the office’s connection with its community.

Responsibilities

• Create and schedule content for the website, email marketing, and social media; maintain pages using WordPress and other content management systems.
• Set up and manage digital campaigns across Google Ads (formerly Google AdWords), Facebook Advertising, and other social media advertising platforms.
• Support search engine optimization (SEO), search engine marketing (SEM), keyword research, paid search marketing, and paid advertising campaign management.
• Review web analytics and marketing analytics; prepare reports using Google Analytics, Google Tag Manager, and other SEO tools to guide campaign adjustments.
• Improve conversion paths and website performance; coordinate digital campaign management, marketing automation, and e-commerce tasks as applicable.

Skills

• Essential: Digital marketing experience or relevant skills in content creation, social media marketing and management, campaign setup, performance marketing, web analytics reporting, and analytics.
• Technical: Technical proficiency with WordPress, website management, Google Ads, Google Analytics, Google Tag Manager, and SEO tools; familiarity with HTML, CSS, and SQL.
• Creative: Adobe Creative Suite, including Adobe Photoshop, graphic design, and clear, audience-focused writing.
• Preferred: Experience with conversion optimization, social media advertising campaigns, marketing automation, e-commerce, and paid advertising campaign management.

Pay: $20.00 - $25.00 per hour

Benefits:

• Dental insurance

Work Location: In person