Digital Marketing Manager - SEO and Paid Search

FLEXETC | FULL-TIME | Dallas–Fort Worth, TX or Atlanta, GA (based in either market) | Light travel

COMPENSATION: $100,000 base + annual performance bonus opportunity up to $15,000

Build something with FlexEtc

FlexEtc provides private warehouse suites, flexible workspaces and shared amenities for growing businesses. Across our U.S. locations, we help contractors, e-commerce brands, makers and other entrepreneurs find space to operate and grow. We are a lean, expanding company where people own outcomes, move quickly and work closely with local teams.

The opportunity

Be the hands-on owner of search-driven demand generation across FlexEtc locations. Success means more qualified tours and leases at an economically sensible acquisition cost—not just clicks and impressions.

What you will own

• Plan, run and optimize Google Ads, relevant Meta campaigns, and location-level budgets.
• Improve Google Business Profiles, local search visibility, location pages, reviews and technical/on-page SEO.
• Build or direct landing-page tests and improve conversion from visit to qualified inquiry.
• Maintain GA4, Google Tag Manager, Search Console, call tracking and HubSpot attribution.
• Coordinate with sales to reconcile leads, qualified tours, completed tours and signed leases.
• Report weekly on spend, qualified leads, completed tours and acquisition cost by location; reallocate based on results.
• Launch location-specific acquisition programs ahead of new openings.

What you need to succeed

• Direct ownership of Google Ads and SEO with verifiable outcomes: spend, lead quality, qualified tours or appointments, conversion rate, and acquisition cost; able to distinguish paid-search volume from high-intent lead quality.
• Working ability with GA4, Tag Manager, Search Console and conversion tracking.
• Comfort owning execution rather than primarily directing agencies.

Helpful, not required

• Multi-location local-service or commercial real estate marketing.
• HubSpot, landing-page experimentation and reporting/dashboard tools.

What success looks like

You establish a measurable baseline in your first 30 days, present an action plan with your manager, and demonstrate quantifiable progress in the first 90 days. Role-specific targets will be agreed during onboarding.

Compensation and benefits

$100,000 base + annual performance bonus opportunity up to $15,000. Health insurance and paid time off. Bonus is performance-based, subject to plan terms, and is not guaranteed.

Additional benefit details will be shared during recruiting.

How to apply

Submit your resume and a redacted campaign case study showing actual spend, search strategy, conversion tracking, before/after qualified leads or tours, and cost per acquired customer (or signed lease). Be prepared to discuss campaign reports during interviews. Selected candidates can expect an initial screening, a hiring manager interview, and a final discussion.

FlexEtc is an equal opportunity employer.

Pay: $100,000.00 per year

Benefits:

• Health insurance
• Paid time off

Application Question(s):

• Location:

This is a hybrid role requiring 2 days per week in our Dallas or Atlanta office. Are you able to commute to one of these offices 2 days per week?

• Tracking tools:

Which of these tools have you set up or maintained yourself? (Select all that apply)

Options: GA4, Google Tag Manager, Google Search Console, call tracking, HubSpot.

• Local and multi-location marketing:

Have you run local SEO or paid search for a business with multiple locations (for example, Google Business Profiles for several sites)?

Work Location

Hybrid remote in Dallas, TX