Automotive Marketing Director

About AMG

Automotive Marketing Gurus (AMG) is a rapidly growing automotive marketing company helping dealerships and dealer groups across the country maximize their marketing investments, challenge the status quo, and drive measurable results.

We're not your traditional marketing company. We believe in moving fast, thinking strategically, holding ourselves and our partners accountable, and bringing fresh ideas to the automotive industry.

As we continue to grow, we're looking for ambitious automotive marketing professionals who want to make an impact, build meaningful relationships, and grow alongside us.

About the Role

An AMG Marketing Director is part strategist, part operator, and part problem-solver — with an obsession for delivering measurable results.

You'll serve as a trusted marketing advisor to dealership clients, working at the intersection of dealership leadership, automotive marketing vendors, advertising strategy, and performance.

This isn't a role where you simply manage accounts and relay information. You'll challenge the status quo, identify opportunities, develop strategies, hold partners accountable, and help dealerships make smarter marketing decisions.

We're looking for someone who brings energy to every conversation, knows when to push, pivot, or pause, and can back up recommendations with data.

Automotive marketing experience is required. Candidates must have hands-on marketing experience working directly within a dealership/dealer group or for an automotive marketing or advertising vendor. General dealership management or automotive sales experience alone does not qualify.

Qualifications & Experience

Required:

• Minimum 2 years of hands-on automotive marketing experience in one or both of the following environments:
• Dealership or Dealer Group: Direct experience managing or overseeing dealership marketing strategies, advertising budgets, digital campaigns, or marketing vendor relationships.
• Automotive Marketing Vendor or Agency: Experience working with dealership clients on automotive advertising, marketing strategy, campaign management, budgets, or performance optimization.
• Strong understanding of the automotive marketing landscape, dealership operations, and vendor partnerships
• Excellent written and verbal communication skills, with the confidence to engage dealership leadership and vendor partners
• Strong analytical, organizational, and problem-solving abilities
• Ability to translate marketing data into actionable strategies and recommendations
• Experience managing multiple clients, projects, priorities, and deadlines
• Proficiency with Microsoft Office and Google Workspace
• A proactive, solutions-oriented mindset with strong personal accountability

Preferred:

• Experience managing dealership advertising budgets and digital marketing strategies
• Understanding of paid search, social media advertising, SEO, lead generation, and marketing performance reporting
• Familiarity with automotive OEM co-op advertising programs
• Experience working with automotive marketing platforms, technology providers, and third-party vendors
• Experience using Monday.com or similar project management platforms

What You'll Do

Client Growth & Strategic Leadership

• Serve as a trusted marketing advisor and strategic partner to assigned dealership clients
• Help dealerships maximize marketing investments, improve efficiency, and drive measurable results
• Develop proactive recommendations that align advertising strategies with dealership sales and business objectives
• Lead regular marketing performance reviews, budget discussions, and strategy meetings
• Identify opportunities to grow market share, improve lead generation, and strengthen overall marketing performance
• Know when to push, pivot, or pause marketing initiatives based on results and business needs
• Maintain strong client relationships through consistent communication, responsiveness, and follow-through

Vendor Management & Accountability

• Lead collaboration between dealership clients and automotive marketing vendors to execute approved strategies
• Hold vendor partners accountable for performance, execution, timelines, and deliverables
• Conduct vendor audits and identify opportunities to improve effectiveness and eliminate wasted spend
• Challenge vendors to bring forward creative ideas, proactive strategies, and measurable improvements
• Coordinate vendor presentations, onboarding, program implementation, and ongoing performance reviews
• Encourage active vendor participation and utilization of AMG's MOJO platform

Creative Strategy & Marketing Execution

• Collaborate with dealership clients and vendor partners to develop effective marketing campaigns and promotional strategies
• Connect creative messaging and advertising execution with measurable business objectives
• Review marketing initiatives with a focus on conversion, customer engagement, and performance
• Coordinate monthly dealership offers, incentives, and promotional campaigns
• Ensure advertising programs align with dealership objectives and applicable OEM requirements
• Oversee co-op advertising processes to maintain compliance and maximize available reimbursement opportunities

Team Collaboration & Operational Excellence

• Support dealership and vendor partners through MOJO platform training and basic technical guidance
• Maintain accurate client information, budgets, communications, and action items in Monday.com
• Collaborate with internal AMG teams to ensure projects and initiatives move forward efficiently
• Participate in weekly meetings, company initiatives, and ongoing professional development
• Bring fresh ideas, solutions, and a positive, results-driven attitude to the team
• Take ownership of responsibilities and follow through without needing constant direction

The AMG Mindset

We're looking for more than someone who checks the boxes. The right person brings the mindset to match.

• Relentless: You're motivated by success and don't settle for average results.
• Strategic: You understand the bigger picture while paying attention to the details that drive performance.
• Curious: You embrace new technology, marketing trends, AI, and innovative ways to improve results.
• Connected: You know how to build strong relationships between dealership leadership, vendors, and internal teams.
• Accountable: You take ownership, follow through, and do what you say you're going to do.
• Confident: You can present recommendations, challenge ideas respectfully, and lead conversations with clarity.
• Collaborative: You bring energy, creativity, and solutions to the table while helping the entire team succeed.

What Success Looks Like

At AMG, performance matters, but so do relationships, accountability, and the way we work together.

Success in this role will be measured by:

• Demonstrating AMG's core values: AHEAD, Motivated by Success, and the Golden Rule
• Maintaining exceptional client retention and strong dealership relationships
• Consistently providing proactive recommendations that improve marketing performance
• Building productive, accountable relationships with marketing vendor partners
• Ensuring timely completion of client requests, action items, and communications
• Maintaining accurate Monday.com partner alignment, budget, and operational boards
• Proactively engaging dealership clients through phone calls, emails, and regular strategy discussions
• Contributing to AMG's continued growth, efficiency, and client success

Why Join AMG?

We're growing fast, and we're looking for people who want to grow with us.

• Be Part of Something Growing: Join a rapidly expanding automotive marketing company with an exciting future.
• Make a Real Impact: Your ideas, recommendations, and strategies directly influence dealership marketing decisions and performance.
• Build Industry Relationships: Work with dealership leadership, automotive groups, and marketing partners across the country.
• Bring Your Ideas: We value creativity, initiative, and people who aren't afraid to challenge the status quo.
• Grow Your Career: As AMG expands, so do opportunities for professional growth, leadership, and advancement.
• Work With a Driven Team: Join motivated professionals who value collaboration, accountability, innovation, and having fun along the way.

Ready to Join the Gurus?

If you understand automotive marketing, love building relationships, enjoy solving problems, and get excited about driving real results, we want to hear from you.

Bring your experience, your ideas, and your ambition. We'll bring the opportunity to make an impact.

Apply today and grow with Automotive Marketing Gurus!

Pay: $65,000.00 - $110,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Parental leave
• Vision insurance

Work Location: Remote