Sales & Marketing Coordinator

At TrinDocs, our core values guide everything we do!

Four keywords capture TrinDocs' Core Values

Integrity, Excellence, Growth, and Happiness. We believe if we work with Integrity, and we do Excellent Work, then both TrinDocs and our clients will Grow…which helps keep us all Happy!

TrinDocs is a business built on solving problems. We replace inefficient, manual processes with automated workflow solutions and electronic document management systems to improve accounts payable processes and other back-office operations.

As a member of the TrinDocs Sales & Marketing team, the Sales & Marketing Coordinator will play an important role in growing our business by generating qualified leads, creating engaging content, and executing marketing initiatives that support our sales team.

This role focuses on keeping TrinDocs in front of prospective and existing clients through digital marketing, email campaigns, social media, webinars, and industry events. We're looking for a creative, organized, and self-motivated individual who takes initiative, manages projects independently, and turns ideas into measurable results.

This role is responsible for all of the following:

• Develop and execute lead-generation campaigns through email, LinkedIn, social media, SEO, and digital advertising.
• Create engaging marketing content, including blogs, case studies, newsletters, videos, and social media posts.
• Work closely with the sales team to develop marketing materials, campaigns, and strategies that generate qualified leads.
• Manage marketing activities in HubSpot, including email campaigns, landing pages, forms, contact lists, and lead tracking.
• Ensure marketing-generated leads are promptly routed to the appropriate sales team members.
• Plan, promote, and coordinate webinars, including registration, reminders, and follow-up communications.
• Coordinate and participate in trade shows, conferences, and industry events, including promotional materials and post-event follow-up.
• Create and distribute client newsletters highlighting product updates, company news, and upcoming events.
• Maintain website content and assist with improving search engine visibility and online engagement.
• Track and report marketing results, including leads generated, qualified meetings, campaign performance, and event conversions.
• Collaborate with internal teams and external marketing partners to execute projects and meet deadlines.
• Stay informed about TrinDocs solutions, industry trends, and customer needs to develop relevant marketing content.

Qualifications:

• Strong written and verbal communication skills with excellent attention to detail.
• Experience creating marketing content, including blogs, emails, and social media posts.
• Self-motivated, organized, and able to manage multiple projects and deadlines independently.
• Creative thinker who takes initiative and follows through on projects.
• Ability to work collaboratively with sales and other internal teams.
• Understanding of digital marketing, lead generation, and campaign management.
• Experience with HubSpot or another CRM/marketing automation platform preferred.
• Experience with AI tools, Canva, website management, SEO, or digital advertising is a plus.
• Previous experience in B2B marketing, software, or technology is preferred.
• Bachelor's degree in Marketing, Communications, Business, or a related field preferred.

Job Type

Full-time

Pay: $45,000.00 - $55,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Professional development assistance
• Vision insurance

Work Location: In person