Social Media and Marketing Manager

Company Overview

Sharkey Transportation is a Midwest-based transportation company built on long-term partnerships and respect for the people who keep its operation moving. The team values clear expectations, communication and a practical, service-focused approach.

Job Summary

As Social Media and Marketing Manager, you’ll shape the company’s digital presence and share its story across social media and other marketing channels. You’ll plan and create content, manage online communities, and use performance insights to strengthen brand communication.

Duties

• Plan and manage social media marketing across relevant social media platforms; use Hootsuite or Buffer to schedule and coordinate posts.
• Lead social media content creation, content writing and content marketing, including photography, video editing and graphic design with Adobe Creative Suite tools such as Photoshop and Illustrator.
• Monitor social listening and social media communication, support public relations, and build relationships with audiences and partners.
• Apply search engine optimization (SEO) and keyword research to improve discoverability; manage Facebook Advertising campaigns.
• Track social media analytics, Google Analytics, web analytics and marketing analytics to monitor digital marketing performance; use findings to refine content and campaigns.

Your impact

Clear, relevant communication helps customers and employees understand the people and services behind the operation.

Requirements

• Experience in social media management, social media marketing, content creation and branding.
• Familiarity with Adobe Photoshop, Adobe Illustrator, media editing tools, proofreading and video editing.
• Ability to interpret social media analytics, marketing online analytics and media performance analytics.
• Knowledge of SEO, keyword research, Google Analytics and Facebook Advertising.
• Strong communication and relationship management skills; experience with Hootsuite, Buffer, photography or public relations is preferred.

Pay: $45,000.00 - $55,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Life insurance
• Paid time off

Experience:

• Social media management: 1 year (Required)

Work Location: In person