Marketing Director

Overview

The Marketing Director leads digital marketing strategy and execution, using campaign performance and audience insights to guide decisions. This role brings together marketing analytics, social media, web analytics, and paid advertising to strengthen digital campaigns and help the organization reach its marketing goals.

Responsibilities

• Manage paid advertising campaigns across digital channels.
• Plan and oversee digital campaign execution.
• Guide social media marketing activities and content direction.
• Analyze marketing data to inform campaign decisions.
• Monitor website performance and interpret web analytics.
• Prepare web analytics reports and communicate key findings.
• Your impact: Use clear reporting to help teams make informed marketing decisions.

Skills

• Strong analytical thinking and data interpretation.
• Familiarity with marketing analytics and web analytics.
• Understanding of paid advertising campaign management.
• Knowledge of social media marketing practices.
• Ability to plan and coordinate digital campaigns.
• Clear written and verbal communication.
• Sound judgment in applying performance insights.

Pay: $145,000.00 - $190,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Flexible schedule
• Flexible spending account
• Health insurance
• Health savings account
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Relocation assistance
• Retirement plan

Work Location: Hybrid remote in Washington, DC 20036