Social Media and Marketing Manager

Job Overview

We are seeking a dynamic and experienced Social Media and Marketing Manager to lead our brand’s digital presence and marketing strategies. The ideal candidate will be responsible for developing high-level social media strategies, creating engaging content, and executing marketing campaigns that elevate our brand awareness.

This role requires a strategic thinker with expertise in social media platforms, content creation, analytics, and marketing management to effectively launch and grow our brand across various channels. The successful candidate will also craft compelling emails and texts to engage our customer base and support overall marketing objectives.

Duties

• Develop and implement comprehensive social media strategies aligned with company goals, focusing on brand growth and engagement.
• Manage daily social media activities across multiple platforms, including content posting, community communication, and audience interaction.
• Create high-quality social media content including graphics, videos, and written posts tailored to each platform’s audience.
• Write engaging content for social media posts, email campaigns, and customer communications to foster brand loyalty.
• Plan weekly content calendars to ensure consistent messaging and timely campaign execution.
• Analyze social media metrics and marketing analytics to assess campaign performance and inform future strategies.
• Utilize media editing tools for video editing, graphic design, and content refinement to produce visually appealing materials.
• Conduct high-level marketing planning to support brand launches, product promotions, and ongoing campaigns.
• Monitor industry trends and incorporate innovative tactics into the social media strategy.
• Collaborate with other teams to ensure cohesive branding across all digital channels.

Requirements

• Proven experience as a Social Media Strategist or Marketing Manager with a strong portfolio of successful campaigns.
• Extensive knowledge of various social media platforms and their best practices for communication and content sharing.
• Proficiency in social media content creation, including graphic design, video editing, and use of media editing tools.
• Strong writing skills with the ability to craft compelling posts, emails, and customer texts.
• Experience in analyzing social media analytics and marketing data to optimize performance.
• Ability to develop weekly plans for content scheduling and campaign execution.
• Knowledge of high-level marketing management principles with experience in launching brands or products.
• Familiarity with marketing management tools and software for analytics and scheduling purposes.
• Creative mindset with the ability to think strategically about brand positioning in digital spaces.
• Excellent communication skills and the ability to work collaboratively within a team environment.

This is a paid position suitable for professionals passionate about digital marketing innovation and brand development.

Pay: $25.00 per hour

Benefits:

• Employee discount
• Flexible schedule

Work Location: Hybrid remote in Santa Monica, CA 90403