Marketing Specialist

We are seeking a creative, motivated, and experienced Marketing Specialist to join our Mid-Size Real Estate Litigation/Landlord/Tenant New York City law firm.

The ideal candidate will be responsible for developing and implementing marketing strategies that strengthen our firm's online presence, increase brand awareness, attract new clients, and support business development initiatives.

We are looking for someone who is proactive, organized, creative, and capable of bringing fresh ideas to help our firm grow.

Key Responsibilities

• Work with Co-Managing Partners to develop marketing strategies to promote the firm's legal services, with an emphasis on real estate law.
• Create marketing materials, advertisements, newsletters, brochures, and promotional content.
• Promote attorneys' accomplishments, professional biographies, new hires, and firm announcements.
• Coordinate networking events, trade shows, conferences, and other business development opportunities.
• Develop strategies to reach new clients, real estate professionals, property owners, management companies, and industry organizations.
• Work closely with attorneys and management to identify marketing opportunities and strengthen client relationships.
• Recommend improvements to increase client engagement and generate new business.

Qualifications

• Previous experience in marketing, communications, or business development.
• Experience in a law firm, real estate company, or professional services environment strongly preferred.
• Knowledge of social media management, digital advertising, SEO, and website content management.
• Excellent written and verbal communication skills.
• Creative mindset with strong organizational skills and attention to detail.
• Ability to work independently, manage multiple projects, and meet deadlines.
• Proficiency in Microsoft Office and marketing/design platforms.
• Experience organizing professional events and developing promotional campaigns is a plus.

What We're Looking For

The ideal candidate will work closely with our attorneys, encouraging and coordinating their participation in marketing efforts, including writing articles, contributing to industry publications, sharing legal insights, and developing informative content for distribution to clients and prospective clients.

This position is ideal for a hands-on marketing professional who enjoys both developing strategies and putting them into action.

Pay: $100,000.00 - $150,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person