Social Media Manager

Job Overview

We are seeking a dynamic and innovative Social Media Manager to lead our digital storytelling and brand engagement efforts across multiple social media platforms. In this role, you will craft compelling content, develop strategic campaigns, and analyze performance metrics to elevate our online presence.

Your energetic approach will inspire audiences, foster community relationships, and drive measurable results through creative content creation and targeted marketing strategies. This paid position offers an exciting opportunity to shape brand perception and connect with diverse audiences in a fast-paced digital environment.

Duties

• Develop and implement comprehensive social media strategies aligned with overall marketing goals to increase brand awareness and engagement.
• Create, curate, and manage engaging content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok, ensuring consistency in branding and messaging.
• Utilize social listening tools to monitor conversations, gather insights, and respond proactively to audience interactions.
• Manage social media advertising campaigns using Facebook Advertising and other paid media tools to maximize reach and ROI.
• Analyze social media analytics and marketing online analytics to assess campaign performance, optimize content strategies, and report on key metrics like engagement rates, reach, impressions, and conversions.
• Collaborate with graphic designers using Adobe Creative Suite (Photoshop, Illustrator) for media editing and visual content creation that captures audience attention.
• Maintain relationships with media outlets, influencers, and community partners to enhance brand visibility through public relations initiatives.

Qualifications

• Proven experience in social media management with a strong portfolio demonstrating successful campaigns across multiple platforms.
• Proficiency in social media management tools such as Hootsuite or Buffer for scheduling and monitoring content.
• Skilled in content writing, proofreading, graphic design (Adobe Photoshop, Adobe Illustrator), video editing, and photography to produce high-quality multimedia content.
• Knowledge of SEO best practices, keyword research techniques, web analytics (Google Analytics), and digital marketing performance monitoring tools.
• Familiarity with social listening tools and social media analytics platforms to track trends and measure campaign effectiveness.
• Strong understanding of social media platforms’ algorithms, advertising options (Facebook Advertising), branding principles, and relationship management strategies.
• Excellent communication skills with the ability to craft compelling messages that resonate with diverse audiences.

Join us as a Social Media Manager to energize our brand’s voice online! Bring your creativity, analytical mindset, and passion for digital marketing to make a meaningful impact through innovative content creation and strategic engagement efforts. This is your chance to thrive in a vibrant environment where your ideas can shape the future of our digital presence!

Pay: From $2,000.00 per month

Experience:

• Social media management: 2 years (Required)
• Social media marketing: 2 years (Required)
• Social media strategy: 2 years (Required)

Work Location: In person