Marketing Manager

Must have (screen out anyone without these): HubSpot, hands-on: they built and ran it themselves (email marketing, workflows, automation, reports). This one is non-negotiable.

3+ years of digital marketing 3 to 5+ years of marketing in the cannabis industry, including the federal and state rules on cannabis marketing Has managed outside agencies or contractors (digital ads, SEO, social media, design) Google Analytics: reads traffic, conversions and campaign results, and reports on them Comfortable doing in-person outreach at dispensaries, doctors' offices and community events Strong pluses: Marketing across several locations or states Healthcare or medical practice marketing (patient referrals, patient retention) Knows the Panhandle or Gulf Coast market Writes content: blogs, patient education, website updates