Media Planner/Buyer

Company Overview

America's Home Place, Inc. is a reputable custom home builder dedicated to delivering quality homes with honesty and integrity since 1972. With a strong community focus and a commitment to excellence, we serve thousands of families across numerous locations, striving to turn dreams into reality for each customer.

Job Summary

We are seeking a result-driven and detail-oriented Media Planner/Buyer to join our marketing team. In this role, you will develop and execute strategic media plans across various digital and traditional platforms, ensuring optimal ad placement and performance.

Your expertise in media buying, campaign management, budgeting, and analytics will drive brand awareness and customer engagement through innovative advertising solutions.

Responsibilities

• Develop comprehensive media plans aligned with marketing objectives, focusing on performance marketing and print advertising when applicable
• Negotiate purchasing terms with media vendors to secure the best rates while maintaining campaign quality and reach
• Utilize ad delivery systems supported by technical teams to ensure accurate ad placement and delivery
• Conduct market research to identify target audiences and emerging trends in digital marketing and online advertising
• Collaborate closely with internal teams to communicate campaign strategies, results, and insights effectively
• Create advertising Purchase Orders on AHP Intranet.
• Submit finalized monthly budgets for management approval.
• Reconcile Invoices to Purchase Orders and submit them to Accounts Payable for payment.
• Consult with local offices about ad content and frequency of design changes.
• Submit ad design requests to the internal creative design team through an online request system.
• Maintain operations by following policies and procedures; reporting needed changes and new ideas.

Qualifications

• Proven experience in media buying and planning within a marketing agency or corporate setting
• Excellent negotiation skills for purchasing ad space and negotiating vendor contracts
• Experience managing marketing campaign budgets efficiently while maximizing ROI
• Strong communication skills for client interaction and team collaboration
• Basic knowledge of Google Business Suite

Join us as a Media Planner/Buyer to leverage your expertise in media planning and buying—helping us build brand presence while advancing your career in a dynamic environment!

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Vision insurance

Education:

• Associate (Required)

Experience:

• Marketing: 2 years (Required)

Ability to Commute:

• Gainesville, GA 30501 (Required)

Work Location: In person